THE VISUAL COMMUNICATIONS BOOK
BOOK DETAILS
- Publisher: LID Publishing
- ISBN: 978-1-907794-94-0
- FORMAT: 180 x 120mm
- Bookbinding: Hardback
- Number of pages: 128
THE VISUAL COMMUNICATIONS BOOK
A picture paints a thousand words or so the saying goes…
We undoubtedly live in a visual world. Surrounded by, and immersed in, a never-ending stream of visual images, icons, colours, graphics and illustrations, we have learned to convey even the most abstract of concepts by using the simplest of building blocks: words, images and shapes.
This highly practical and accessible book will help anyone understand the power of visual communications quickly and how you can use it as an attention-grabbing presentation medium. In doing so, you will learn how to show, tell, and sell your story, products, services and ideas more effectively.
Author: Mark Edwards
PRODUCT DESCRIPTION
A unique and practical guide to making high-impact presentations by using visual communications techniques.
● Contains proven techniques based on six core principles of visual communications.
● Stylishly presented (with illustrated examples throughout) and easy to understand and apply.
● Visual communications is the latest trend in business – this book follows the path set by The Decision Book, The Diagrams Book and Business Model Generation.
● This book has the potential to become a cult business seller, and follows on from the success of The Diagrams Book.
